Bath BID is working with city businesses to dress Milsom Street as part of its support for the forthcoming Bath Festival which takes place 19th – 28th May.
Visitors and people working in the area will already have noticed musical notes spanning the street which will remain in place for the duration of the Festival.
Milsom Street will be renamed ‘Carnival Street’ for the Festival and a number of installations and events will be taking place to animate the street and attract and entertain visitors, as Louise Prynne, Chief Executive of the Bath BID explains, “The Bath Festival is a major event in the city and it is important that it is represented and supported far and wide across the city. Bath Businesses stand to benefit greatly from this wonderful event, and indeed are a big part of its appeal, so it is important the BID helps with preparation and support and mobilizing businesses to get involved.
“Many retailers in Milsom Street are getting their store windows dressed in support of the Festival. Waterstones is the official partner bookseller for the Festival, and Jolly’s and Milsom Place have come on board and will be hosting events and bloggers, while a significant number of other shops in the area will also be getting involved with activities and competitions for staff and customers.”
Milsom Street will be a central location for the Festival and will be closed on the evening of 19th May to host one of the Party In the City opening events when the street will come alive with the sound of dancing, drumming and samba.